Designer: Gabriela Pradas
Client: Inhance - Miami, FL
Project: Integrated Brand System
Background: Inhance is a company dedicated to teaching happiness to improve people’s lives and companies’ cultures and productivity through up-growth and coaching.
Objective: Develop the brand Look & Feel, message, and voice. Create a Corporate Identity and a brand system. Design a website, business cards, and marketing materials.
Solution: A logo symbol that expresses happiness and suggests organic and infinite growth. An energetic color palette, happy, yet sober and a font open, friendly, and easy to read.